We are excited to announce that our branding work for Old Stein Inn has been featured in HOW Design! This past year, our Drei Brüder logo was recognized in the 8th Annual HOW Logo Design Awards by judge Wally Krantz of Landor New York and selected as one of only 20 winners from over 1,200 submissions. [SEE FULL POST]
When branding your company or product, understanding your point of differentiation is key to creating the most successful experience for your customers. Before you begin designing your logo, website or interior space, you must understand who your brand is and to whom it speaks. Who are your customers? Why would they choose your product or service over your competitors? What makes you unique or better? Once you do some soul searching and find your key differentiators, you can begin to tell your brand story through unique messaging and visual elements that will resonate with your target audience. [SEE FULL POST]
To show their gratitude to the local community for their support after the devastating fire, the Old Stein Inn will host its first-ever “Battle of the Brats” to benefit SRYA (South River Youth Athletics).
The winner will be adorned with the “Wurstanator” crown and heaped with praise and glory.
Sunday, May 20, 2012
Food, music, beer and fun for all start at 1pm in the Old Stein parking lot. Viel Glück! Good Luck!